Human-first solutions
We build custom applications and websites, and Intracia, a friendlier way to run the sites you already have. Everything we make is crafted to be a pleasure to use.
Usability first. The marketer editing a page, the developer picking up the code, the visitor who wants an answer — each of them has something specific in mind, and we design for them first.
We're a consultancy, and we've been building fast, secure websites for years. Now we're offering the editing and management tools to go with them.
Three principles
What human-first means in practice.
Software you love using
We really do design for the people using our software. It works great on a phone, your content is front and centre, and we name things in plain English. Health checks and assistants keep complexity down, and confirmation dialogs describe what is going to be affected.
An ethical business
You should use our software because you want to, not because you're locked in. Your content stays in your systems and anything you add on ours has machine-readable exports available on demand. Billing is simple and clear, with no dark patterns and no long commitments.
Your privacy first
We collect the least information needed for us to see what's working in our product and what isn't. Analytics are cookieless and easy to switch off, and we don't sell your data. We believe everyone is entitled to strong privacy, whatever their local laws say, so we offer full privacy rights to all.
Our founders
Who we are
Kerry has spent her career on how products explain themselves to the people who buy them. Damien has spent decades on tools other developers depend on. They have worked together since 2011.

Engineering & Ops
Damien Guard
Damien has spent three decades building the tools other developers depend on — Entity Framework at Microsoft, the Atom editor at GitHub and SDKs at Auth0 — and runs engineering and operations at Intracia.
View his profile
Marketing & Design
Kerry Guard
Kerry is CEO of MKG Marketing, the B2B SaaS and tech agency she co-founded in 2011, and leads marketing and web design at Intracia.
View her profileOur founders have worked for
Location
Where we are
We're based in St Peter Port, Guernsey — an island in the English Channel just off the coast of northern France. You can just about see the French coast on a clear day and Saint Malo is only a 2 hour ferry ride away.
Guernsey shares the UK timezone, so we get a full working day with Europe and a morning overlap with the US East Coast. We bill in British Pounds (GBP) and use the UK banking systems.

Photo by Simon English on GuernseyWeb
From the blog
What we've learned building software, and the opinions we came away with.
